The hi-resolution digital art wall would not only be the only of its kind visually, it would also need to be audible. Audibility of the speaker system that accompanied the screen posed a significant problem within the space due to the plethora of hard spaces and constant building occupant traffic. The predominately hard-scape environment consisting of a terrazzo floor, back painted glass, stone walls, and curved façade glass created a highly reverberant space making occupant speech and sound system audio unrecognizable. Wayne Walker of Gensler stated that one of the main focuses of the firm within the space was to “create some soft surfaces in this predominately hard scape environment” and that the firm was primarily “looking for one major surface to be a sound attenuating feature.”

BASWA Phon sound absorbing plaster was used throughout the lobby in order to minimize reverberating frequencies and allow for speech intelligibility. The BASWA Phon System was fitted to be installed on the curved space, as well as in the areas encompassing the building’s audio system. By installing BASWA Phon in the areas surrounding the screen’s speaker system, audio traveling from the speakers was made intelligible to the occupants of the lobby, while also not becoming overbearing within the space. Special care was also taken to install BASWA Phon sound absorbing plaster in areas near the security desk to allow for speech intelligibility between staff members despite the noisy environment. 

‍